Category: Football
Based Thessaloniki, PAOK FC are one the leading football clubs in Greece and boast one of the largest fanbases in the country. They are three-time winners of the Greek Super League and have won the Greek Cup eight times. Off the field, they are recognised as digital innovators in Greece, winning awards for their use of digital media.
“PAOK has built a reputation for thinking out of the box and, as a pioneer, constantly trying to create new standards for its digital ecosystem using Digital Content as a tool for boosting club’s brand value. This new partnership with Horizm give us the tools to elevate our digital strategy and tailor fit it to our fans likes and needs. Through Horizm we can better understand the value of our content across our different channels and help PAOK reach new revenue streams while offering a better experience to our users”.
Panagiotis Aroniadis, New Media Director
