Category: Cricket
Cricket West Indies boasts one of the fastest growing online and social media audiences in sport with the www.WindiesCricket.com website, over 4 million followers on Facebook, Instagram and Twitter and over 2.5m subscribers on YouTube. This growth is a result of the West Indies teams being one of most successful, innovative and loved teams in world sport. Innovating the way that cricket has been played in every format of the game, the West Indies have one of the most impressive records in Test cricket, are the first ever two-time winners of the ICC ODI World Cup and are current two-time, back-to-back ICC T20 World Champions.
“The West Indies website and social channels have seen incredible growth in the last 3 years as fans across the Caribbean and around the world follow one of the most loved and followed teams in sport. As we have increased the quality and quantity of West Indies content, it has become a major source of value for our sponsors and potential new sponsors to reach and connect with West Indies and cricket fans. This new agreement with Horizm will help us better understand the value of our digital assets, create new commercial content opportunities and unlock untapped revenue potential.”
Dominic Warne, Commercial Director, Cricket West Indies
