Category: Motorsport
Champion motorbike racer, Ana Carrasco shot to fame in 2018 when she won the Supersport 300 World Championship, making history in the process by becoming the first woman to win a World Championship in solo motorcycle road racing. Following a third placed finish in the 2019 riders’ standings, a crash in 2020 that resulted in two fractured vertebrae prematurely end her competitive season. She joined the Provec Kawasaki team in October 2020, described by Steve Guttridge, Kawasaki’s Race Planning Manager as ““final part of the jig-saw”.
With Ana and the team boasting a combined social following of over 600,000 worldwide, their digital channels provide a vital connection with their fans but also an important source of value for their sponsors including energy drink company, Monster Energy and leading racing fuel and lubricant providers, Elf.
“I am really happy to be working with Horizm and to have their help in developing my digital channels. As an athlete you are always looking to improve and this deal will help us improve what we do on social media, something that really important for how the team and I to connect with our fans and our sponsors.”
Ana Carrasco, Provec Kawasaki
